How to add a link to Insta Story. Swipe-up, sticker, IGTV
There are three types of links in Stories — a swipe-up, sticker and a link in IGTV description. The social media limits users’ possibilities to add links to external resources, that’s why swipe-up and sticker links are not available for everybody. But there are no limits for IGTV.
If you have troubles adding a Story, read our article on how to post an Instagram Story.
you have troubles adding a Story, read our article on how to post an Instagram Story
Swipe-up links allow you to navigate users to any page on Instagram or on other websites. At the bottom of an Instagram Story, users see an oval with the words See More. They need to tap it to go the link.
You can add the link too if you have a verified account or more than 10,000 followers.
- Tap the link icon at the top.
- Choose Web Link.
- Put the address.
- Tap Done at the right corner.
There are the same requirements for adding the sticker link. You need to get the blue tick or at least 10,000 subscribers. Then, in the sticker menu you will see the link sticker.
You can add only one link sticker.
- Open the sticker menu.
- Choose the link sticker.
- Enter the address.
- Tap Done.
You can place the sticker anywhere on the screen. To do this, tap it and move without releasing. You can also change the size of the sticker. Hold it with two fingers and move them towards or apart from each other.
Put a link in IGTV description. You can add as many links as it may fit in 2,200 characters of the description. Repost the video to Instagram Story. Users go from it to the IGTV page and tap the link in description.
Put links in the description when publishing the content.
- Tap the plus from your profile page.
- Choose IGTV.
- Choose a video.
- Decide on a cover and tap Next.
- Fill the Title field, write a description with a link.
- Tap Post to IGTV.
You can also put links in the description of a published IGTV.
- Open an IGTV.
- Open the three dots menu.
- Choose Edit.
- Fill the fields, add links in description.
Here is how users see your link in IGTV.
You can add IGTV to Instagram Story with any photo or video on a background. After you uploaded them as usual:
- Tap the link icon at the top.
- Tap a plus with IGTV.
- Choose a video.
- Tap a tick on the right.
- Tap Send to.
In this case, the link appears at the bottom. The same place where swipe-up links appear.
Or, add IGTV to Stories from the video page.
- Tap the paper plane icon under a video.
- Choose Add video to your Story.
In this case, IGTV video is in the center of an Instagram Story. To go watch it, a user should tap it and then tap the appeared link Watch IGTV Video.
If you just add a link to Insta Story or the IGTV text, users won’t pay attention to it. That’s why:
- Give short explanations where it leads to.
- Think up and write a call to action.
- Add arrows, and other GIFs.
- Make the link stand out from the rest of the text.
Besides, work on the design. It should look neat, be short and consist of understandable words.
IGTV video should be relevant to the topic of the page where the link navigates. If you sell pet food, add a video about cats and dogs, or images, GIFs with them as a background. If you organize events, there should be musical instruments or a stage in the shot.
Remember, the video should motivate users to follow the link. Promote your brand in a couple of words. At the end, you better say again where users can find the link.
If you can’t add a link to Insta Story, or you doubt users will go the long way from Stories to a link in IGTV description, use one of the following methods.
If you want to share a link to someone’s profile, choose the mention sticker. After that, you type a username.
To repost your or someone’s Instagram posts to Stories, tap the paper plane icon under it. Choose Add post to your Story.
Both mention and post links are active in your Instagram Story.
Inform your followers they can get a link by asking you in Direct Messages.
Make a poll. Not all users are initiative enough to ask for a link in DM. Post a poll in Stories whether users want to get a link in Direct. Send it to everybody answered Yes.
Send users to the link in your bio. It is easy to find, it is situated at the bottom of a profile page and stands out from the rest of the text. You can add your website or create a multiple link in bio using Taplink.
Link in bio is a universal option. Even instagrammers without the tick or 10,000 subscribers can add the words "link in bio". And their followers won’t get lost searching for it, they will find it quick.
Refer to a Taplink landing page to have your link in bio always relevant and up to date. You can place everything that may be useful to your subscribers on the page. Refer to the link in bio from any Story or post. Users will always find what you promised them.
Information can be added using blocks of pictures, videos, texts, timer, messaging app buttons. You can also add a block for payments on your landing page.
Create several pages to divide information. For example, make pages with a catalog and frequently asked questions. And then place buttons leading to them on the main page.
Create a functional and beautiful mini website for a couple of minutes. Start from signing up for free.
There are two ways to share a link on Insta Story. They are the sticker and swipe-up. But not everybody can use them. Users without the verification badge or 10,000 followers, instead, may add an IGTV video with links in description to their Stories, send links in DM, or place multiple links in bio.
Share in comments what method to add a link to Insta Story you will try.