How to add your Amazon Storefront to TikTok: 2 ways

The option to add links to the TikTok bio isn’t available to everyone. Before adding a link to your Amazon Storefront, make sure you’re able to do this. First, open the TikTok app and follow these steps:

Here, you must see the Links field.

If there is no Links field, make sure you meet at least one of TikTok’s requirements:

Once you meet one of these requirements, the Links field will appear, and you’ll be able to add the Amazon Storefront link to your TikTok bio.

To add an Amazon Storefront link to your TikTok bio, you first need to get the link itself. If you already know how to do this, feel free to go to the next section. If not, sign in to Amazon as an Influencer or Associate first. Then:

01. Go to your profile.

02. Scroll down to the Amazon Influencers or Amazon Associates section and select Your Storefront.

03. Tap the share icon.

04. Select Copy.

Done, your Amazon Storefront link is copied.

You can add an Amazon Storefront link to your TikTok bio in two ways:

Here are the pros and cons of each way.

First, copy your Amazon Storefront link as shown above. Then open the TikTok app and follow these steps:

01. Go to your profile page.

02. Tap Edit.

03. Tap Links.

04. Choose Website.

05. Paste your Amazon Storefront link.

06. Tap Save.

After that, the Amazon Storefront link will appear in your TikTok profile bio.

A link in bio page is a page that gathers all the links you’d like to share with your followers. You add one link to this page to your TikTok bio, and when followers click it, they access all the links you want to provide, including your Amazon Storefront link.

Below, you can see an example of the link in bio page promoting Amazon coffee products on TikTok. See the page live.

You can create a similar page using Taplink, an advanced link in bio tool with AI features.

As you can see in the screenshots above, Taplink lets you add more than links, including:

And other elements that you can place on your page.

This way, you’ll make the most of the link in your TikTok bio: you’ll redirect followers to other platforms, showcase Amazon products, collect contacts, sell digital products, and tell more about yourself.

Next, we’ll dive into how to create a link in bio page using Taplink.

To start using Taplink, you need to create an account.

After that, you’ll see a page with templates. Taplink offers 100+ templates for different niches, including beauty, tech accessories, fashion, health, and 20 others. Templates make it easier and faster to create a page as they already include ready-made content, structure, and design. You only need to adapt them to your needs.

Here are templates available to you in Taplink:

If the link in bio page shown above fits your needs, use this template. In the next steps, we’ll use it as an example to explain to you how to build a page.

To start creating a page based on this template, follow the template link above, and then:

You can select any other template from the library in the same way. To save time writing copy, you can use the built-in AI available when choosing a template. AI will generate text tailored specifically to what you do.

Once you select a template, you’ll see the page builder, where you can edit your content.

The page content appears as blocks such as Text, Image carousel, Form and payments, Timer, Link, and others. Some blocks are labeled PRO or BIZ, meaning they are available on the Pro and Business plans.

To switch your plan, click change rate plan or visit the pricing page.

We’ll show how to edit blocks using the Image carousel as an example. In it, we’ll add photos of three bestselling products, include their features, and provide links to each product. By showing them in the carousel, we’ll attract followers’ attention to these products and encourage them to buy these items.

Just like we edit the Image carousel, you can edit the content of any other block.

Here is how to change the carousel content:

01. Tap the block.

02. Tap the upload button to upload a photo of the promoted Amazon product.

03. If needed, add a description of the product, such as its features, price, or manufacturer. To do this, enable the Add description toggle and enter the product name and its description. Or edit the pre-made description if your template already includes one.

04. Change the button text, choose the click action, and enter the data for that action. By tapping this button, the page visitors will open the Amazon product page. For this, choose Website as the action and paste the product page link.

05. To add another product to the carousel, click the next slide and repeat steps 2–4.

06. If needed, set the aspect ratio, auto-scroll, and slide duration.

07. Tap Save changes.

We’ll show you how to add a block to your page, using a Link block as an example. With it, we’d like to add a link to our Amazon Storefront.

To add a Link block:

Using the steps above, you can add any other block in Taplink.

To delete blocks you don’t need:

As a result, we’ve created this Amazon Storefront page with Taplink.

After you finish editing, publish the page:

The page now has its own link. To add it to your TikTok bio later, you need to copy it. To do this, click Copy link on the publishing page.

Above, we explained how to add a direct Amazon Storefront link to your TikTok bio. In the same way, you can add the link to your link in bio page.

Here are a few tips to help you get more clicks on the link in bio page on TikTok.

Don’t focus on TikTok alone. Add the link to your link in bio page to the bios of all the social media where you promote yourself, including Instagram, YouTube, Facebook, Pinterest, etc. This way, you can drive traffic from several platforms at once.

Don’t simply tell your viewers to click the link in bio. Instead, explain why they should do it and what they will get. For example, say that the link in your bio leads to a full product collection or their detailed review.

Make sure the promise in the video matches exactly what viewers see after clicking the link. Therefore, place the offer at the top of your Amazon link in bio page.

Pinned videos, unlike regular ones, keep their visibility over time and continue to drive traffic. Don’t pin only your most viewed videos — choose videos with a strong CTA. These can include reviews of your best Amazon finds, product roundups under $20, or answers to frequently asked questions about you or your finds. In the video itself, remind viewers to click the link in your bio to view and buy the products.

You can’t track clicks on your bio link directly in TikTok. However, if you’ve created an Amazon link in bio page, you can check analytics in your Taplink account. There, you can see page views, clicks on individual links, and conversion rates. This helps you understand not only the number of followers who visited your page, but also which links perform best.

If you placed the link in other social media bios as well, you want to identify traffic coming specifically from TikTok. To do this, connect Google Analytics in Taplink — it will allow you to see where visitors come from and view data on their behavior. Google Analytics is available on any plan, including the free one.

TikTok allows adding a link to the bio only to users who meet one of the following requirements:

After you meet one of these requirements, you will be able to add a link to your bio.

Yes, but not directly. To do this, use dedicated platforms called link in bio tools. They allow you to create a web page and add any number of links to it. Then, place the link to this page in your TikTok bio, and when followers click it, they open a page that gathers all the links you want to share. One of these link in bio tools is Taplink. Read how to create a page with Taplink.

You can add only one Amazon item directly to your TikTok bio. See how to add a link to your TikTok bio. If you’d like to place two or more links, use link in bio tools. They allow you to gather all your links on a single page and provide followers with convenient access to all your products.

One of the best link in bio tools is Taplink. With it, you can add not only links but also product images or full image carousels, videos showing how the items work, an FAQ section to answer common questions, and a countdown timer that encourages purchases during promotions. This turns a simple links page into a strong conversion tool. How to create a Taplink page.

We’ll show how to add an Amazon Wish List link to your TikTok bio using Taplink. It allows you to place not just one link in your bio, but as many as you want. To do this, create a web page and place all your links on it. Then, just add the page link to your TikTok bio.

Here is what such a link in bio page may look like:

To create an Amazon Wish List page using Taplink:

Here is how to add the Amazon Wish List page to your TikTok bio:

We provided a detailed guide with illustrations on how to create a Taplink link in bio page and add it to your TikTok bio earlier in the article.