How website in bio can harm your Instagram business?
A website is an internal part of every business: it’s a place where companies can post important information about themselves, it’s services, prices, working time, and also a place where the customers can easily find it all. But everything is a little different when it comes to Instagram business. As we wrote in our previous article, Instagram is a specific place that helps and harms entrepreneurs at the same time. It has a wide auditory, but it also has many restrictions as limited symbols number in bio, inconvenient communication in DM and lack of structure on the page, so clients can’t easily find the required information on the Instagram account – there is just no place to place all the information.
- It’s easier to administrate. To create and to change the Taplink page you don’t need admin or specific knowledge because it’s interface is very simple. If you want to amend the page or add something new, you can do it by yourself. Even if you don’t have access to computer it’s comfortable to edit Taplink from the phone or any other device. Taplink doesn’t have many buttons and tabs like Wordpress, for example, so it’s very simple to administrate.
- Taplink is much cheaper than the website but can function as a website. To use it you don’t need a domain, hosting or developers and designers. One year on Pro tariff costs 24$ and on a Business plan, it’s 54$. These prices are cheaper than average prices in the digital market.
- As compared with a website Taplink has marketing tools aimed to increase leads and sales which is very useful for Instagram business. It has application forms to collect the leads and orders right on Instagram and payment forms to allow clients to easily make purchases. Smart messenger links help them to contact you in popular messengers like Facebook messenger, WhatsApp, Viber, and others. Photos and videos with links provide a clear image of your company and goods and transfer your client on the required website page.