The best Instapage alternative in 2025

Instapage is a complex landing page builder designed for larger businesses and experienced users. That, along with its expensive plans, makes it less suitable for small businesses or anyone not needing its complex tools.

In this case, we recommend using the best Instapage alternative. That tool is Taplink. It’s similar to Instapage in key features but beats it in the following aspects:

With Taplink, you can build pages like the ones shown below.

Next, we’ll take a closer look at each reason why Taplink outperforms Instapage.

The high cost is the main drawback users mention about Instapage. Pricing starts at $79 per month when billed annually, with no free plan available.

Taplink is a more budget-friendly alternative to Instapage. Paid plans of this Instapage competitor are several times cheaper, and a free plan is available. Taplink pricing plans are the following:

Take a closer look at what features each plan includes.

Instapage offers two ways to build a page: using a template or starting from scratch. Both options require time to craft and write the content for your future page.

Taplink allows you to skip this step. In addition to templates and building from scratch, this alternative to Instapage offers an AI page builder. With it, you can create a page in just 15 seconds. Simply enter your business name and briefly describe the details: services you provide, their prices, advantages, and any other information you want. And the AI will generate an entire page for you.

Below, you can see the AI builder interface and the templates available on Taplink.

Build a page using a template or the AI builder. If you don’t have an account yet, sign up and follow these steps:

As you can see, creating a landing page with Taplink is easier and faster.

Instapage has a fairly complex interface with many features that can be difficult to understand if you’ve never used a website builder or don’t have much experience.

By contrast, Taplink is ideal for beginners and isn’t cluttered with comprehensive features. It provides an easy-to-use, intuitive interface that helps you launch a page quickly and simply.

Despite its simplicity, this Instapage alternative has all the essentials you may need: landing page templates, extensive customization features, a lot of content blocks, page statistics, and so on.

And if you ever decide to use more advanced tools, you can connect add-ons for advertising, analytics, marketing, and more.

Instapage doesn’t have a mobile app, and its web version isn’t optimized for mobile devices. This makes creating or editing pages from a phone very difficult.

The Taplink interface, on the other hand, is suitable for both desktop and mobile use. This makes it easy to create new pages, edit existing ones, or check statistics from your phone, no matter where you are.

Let’s take a closer look at how Taplink compares to Instapage.

As you can see, Taplink matches Instapage in all essential features that you may need to create a landing page. Plus, this Instapage competitor is far more budget-friendly, which is especially relevant for small businesses.

Follow special step-by-step guides for setting up Taplink pages for businesses such as photography, fitness, real estate, restaurants.

Instapage is a great tool for creating a landing page, but it’s not perfect for everyone.

If you don’t need complex features and want to save money, consider Taplink as an alternative to Instapage. With Taplink, you can: