How to make your Instagram bio longer than 150 characters

Content Marketer and Writer
Updated 15 March, 2024
Julia Moore
Content Marketer and Writer
Your Instagram bio should represent you in all your glory. Then people will subscribe to you. 150 characters are definitely not enough to describe your multi-faceted personality and mention all the advantages. Don't worry, we will show you how to make a longer bio and write more words. We promise you will be able to put all your best feet forward!
Reading time — 10 minutes

How to write a longer Instagram bio

Instagram does not allow you to make your bio longer than 150 characters, you can add more in no way. It's only nearly 30 words. If you use emojis, and you better use them, then it's even fewer words.

Link in your bio does the trick if you want to write a longer bio on Instagram. Users follow it without difficulty because it is clickable. Add it to your profile to bypass the limit and make your Instagram bio longer than 150 characters.

The link should lead to a landing page where you tell more about yourself or your brand. Such landing pages are created in link in bio tools. For example, on Taplink.

Here is an example of how a link to such a page looks on Instagram, and where it leads to.

Instagram bio of a beauty salon with a Taplink linkInstagram link in bio page with a long text and a list of links

In addition to a longer text, you can add links, photos, videos, music and share files like PDFs on your Instagram bio page. Brands can also add business tools. For example, a timer and opt-in forms. Using them, you can design trade offers and generate leads.

Read what's special about Instagram landing pages and what to add on them. We explained how to create and use one on this social network to gain popularity and increase sales.

Don't worry, you don't have to write a single line of code. Design skills are also not essential. With the ready-made templates, you can create a page in a few minutes.

Here are examples of Taplink ready-made templates:

Athlete's Instagram link in bio page with a long text, photo and linksPage for a social bio with headings, texts, FAQ section and linksMarketer's page with texts and photos for overcoming the Instagram limit of 150 characters in bio

Follow the links to get these templates after a quick sign-up:

Even if you already have your own website, we recommend adding a link to your micro landing page in your Instagram bio. Keep in mind that most people use social networks from mobile devices. Loading websites on them takes time. And modern people are known to be impatient. Pages created on Taplink are adapted for phones and therefore load several times faster.

Follow the steps below to create a landing page for your Instagram bio, where you can write a way longer text, than 150 characters.

How to make a page to put more than 150 characters in your Instagram bio

Start creating a micro landing with signing up on Taplink.

After that, you will get to the page with designs. Choose one of them:

  1. Tap a design.
  2. Tap Choose.
Selecting an Instagram bio page template in the libraryChoosing a Taplink template in the preview mode

Now you need to set a photo. Choose the same one that you use for your profile picture on Instagram. Then users will be sure that this is your page.

  1. Tap the empty photo.
  2. Tap Upload image and select a file.
  3. When the photo is uploaded, tap Save changes.
Tapping the blank profile photo in the Taplink page editorHighlighted upload button for setting the profile pictureSaving Taplink profile photo for Instagram bio page

Add a long text to the page for your Instagram bio

Let’s get to the most important thing, now we will write some words about you. On a micro landing page, you are not limited to 150 characters, like in the Instagram bio. You can make up a text of any length, and even write headings. Both are added using the Text block.

Change the text on the page. When you choose a design, you get a page that already has a heading and paragraph. You can write your own text instead of them. Add everything that you wanted to be in your Instagram bio. 

Here is how you can edit a Text block:

  1. Tap a block.
  2. Write your own text.
  3. Tap Save changes.
Tapping a heading on the Instagram link in bio pageSetting a new text in the heading settings

Add new paragraphs and headings as needed.

  1. Tap Add block.
  2. Select Text.
  3. Write text.
  4. Tap Save changes.
Tapping the button for adding new blocks in an Instagram link in bio pageSelecting Text in the Taplink block listAdding a new long text on the Instagram link in bio page

Pay attention to the text settings. Longer bio text is not the only advantage over Instagram. You can set how it looks. You can see them either when editing and adding a new Text block. You can:

  1. Choose a style.
  2. Choose a typeface.
  3. Select alignment.
  4. Select emphasis.
  5. Set a color.
Highlighted adjustments in the text settings on Taplink

You can move blocks on the page. Tap and hold the gray rectangle next to a block, move it to the right place, release.

Highlighted three lines for moving a block in the Taplink page editor

Other ways to add a long text on your page for Instagram bio

Taplink has other blocks for text. They are FAQ and Media and text. The information in them is structured, which means it will be easier for Instagram users to perceive it.


The FAQ block consists of headings and text. The texts can be opened and closed with a tap. There can be any number of such information parts.

This format is great for answering questions Instagram users might have in advance.

Add a FAQ:

  1. Tap Add block.
  2. Select FAQ.
  3. Write a heading.
  4. Write a text for the heading.
  5. Add a new heading and text by tapping Add new item. For example, we added 2 more questions and their answers.
  6. When you've added everything you want, tap Save changes.
Opening a list of Taplink blocks for adding one of themChoosing the FAQ block on the Taplink block listSetting a question and answer text for the FAQ block
Adding a  new question and answer to the FAQ blockSaving the FAQ block changes in the Taplink page editor

This is how a FAQ block looks on the page in the editor mode.

A long text and FAQ on an Instagram link in bio page in the Taplink page editor

Media and text

Media and text also has headings and text, you can also add an image next to them.

This format has many uses. You can design your brand benefits, testimonials, checklists, event program, work steps, and much more. Anything that your Instagram audience may appreciate.

Add a Media and text block:

  1. Tap Add block.
  2. Select Media and text.
  3. Write a heading.
  4. Write text.
  5. Tap the empty icon.
  6. Choose an icon or upload your image in the next tab. As an example, we chose an icon.
  7. Tap Apply.
  8. Add another item by tapping Add new item and fill in the fields in the same way. As an example, we added 3 more points.
  9. Tap Save changes.
Tapping the Add block button in the Taplink page editorChoosing Media and text on the Taplink block listSetting the heading and text for the Media and text block
Choosing an icon for a Media and text block itemAdding a new item to the Media and text blockSaving Media and text block changes

This is what Media and text looks like on the page in the editor mode.

Long texts with icons added to the Instagram link in bio page on Taplink

Add more to the text on your Instagram bio page

You can add more than just text to such pages. For example, you can see buttons on your page with a ready-made design. They are added using the Link block.

There are 18 different blocks on Taplink. Add some of them to give even more information to Instagram users.

All blocks are added and edited in the same way as the text blocks. Select the one you want and fill in the fields. 

Here are the blocks:

The first 10 blocks on the Taplink block listThe last 10 blocks on the Taplink block list

You can read about how Taplink users use blocks here.

We added Delimiters to our page. They make it easier to perceive information. We also added social media buttons. Users will be able to contact or learn more about the brand through them. This is how they look on our page:

Texts, icons, social links, and a delimiter on a Taplink link in bio page

How to remove blocks from the page

You can delete any block from the page. If you think a block is not what an Instagram user may be interested in, you better delete it from your bio page. You can do it this way:

  1. Tap a block.
  2. Tap Action.
  3. Select Delete.
  4. Select Delete once again.
Tapping a button in the Taplink page editorOpening the Action menu in the button settings
Choosing the Delete option in the list of the actionsDeletion confirmation in the button settings

Publish the page for your Instagram bio

When you are finished with editing the page for your Instagram bio, you can publish it. This is how you can do this:

  1. Tap the arrow.
  2. Complete the web address of your page. It can be any word, for example, your Instagram username.
  3. Tap Connect.
Going to the Instagram link in bio page publishing Connecting an URL to the Instagram link in bio page

Copy the link to the page by tapping the button.

Copying the page link to add to an Instagram bio

Check out our Taplink page from the article by this link.

How to add the page with a long text in your Instagram bio

Now you have a page for your Instagram bio, and the 150 characters limit is no longer a problem that prevents you from telling users about yourself. It's time to add the link to this page in your profile.

You can add the link in the Instagram app settings:

  1. Tap your profile photo.
  2. Tap Edit profile.
  3. Enter the link into the Website field.
  4. Save your settings by tapping the tick.
Switching to the profile page tab in the Instagram appTapping the profile settings in the Instagram appAdding a Taplink link in the Instagram profile settings

Get users to follow the link in your Instagram bio

Right words in your bio will motivate users to follow the link. It should tell users where they go by the link and why they need it. 150 characters in Instagram bio is long enough for this.

For example, your loyal fans will go to a page without questions if they can learn more about you on it. So, if your audience is your fan group, write in your Instagram bio that they can get interesting facts about you by the link, or see more of your photos and subscribe to other social networks. Write about what you added to the page.

If you sell products or services on Instagram, tell about updates and promotions in your bio. It can be a new collection or new terms for the services offered, a promo code to get a discount or an invitation to a limited sale. Use the 150 characters in your Instagram bio to write about what is relevant for your brand right now.

Once you've got the user interested, tell them what to do. Add a call to follow the link.

Here are good examples of bio text that motivates users to follow the link:

Cosplayer's Instagram profile with a Taplink page link in the bioMarketer's Instagram profile with a link to the page for adding more than 150 characters to his bio

The bottom line

You can't write an Instagram bio longer than 150 characters. But you can give users more information about yourself, adding a link after the text. It should lead to your micro-landing page on Taplink, where you can write as many words as you want.

On this page, you are not limited in the number of characters. Plus, you can add photos, videos, and more. There are also business tools for those who sell on social networks.

You need a good text in your Instagram bio to make users follow the link. Use this 150 characters long text to tell what page they will get to. Use these business Instagram bio ideas to copy and paste.