Lnk.Bio vs Linktree: Honest side-by-side review

Content Writer
Updated 26 December, 2025
Regina Davis
Content Writer
Linktree and Lnk.Bio share the same idea, but their features differ a lot. The right choice depends on your goals. We’ve tested these tools ourselves, creating pages, exploring content options, customization settings, analytics, and their additional features. And here, we’ve gathered everything you need to figure out the differences between them and choose the best tool for you.
Reading time — 6 minutes

Lnk.Bio vs Linktree: Ease of use and interface

In short: Both Lnk.Bio and Linktree have easy-to-understand interfaces. You won’t have any issues with either.

Lnk.Bio has many tabs, such as page settings, analytics, integrations, plans, etc. However, we managed to figure them out quickly, after a couple of minutes.

The page settings interface in the Lnk.Bio link in bio tool

Linktree has fewer tabs, but the features are similar. It has separate tabs for page settings, content, analytics, CRM, and monetization.

The page settings interface in Linktree

Both Lnk.Bio and Linktree have mobile apps for iOS and Android. They are just as easy as their desktop web versions.

Here, you can compare the mobile interfaces of Lnk.Bio and Linktree.

Page settings options available in the Lnk.Bio mobile appMobile page settings interface in the Linktree app

Lnk.Bio vs Linktree: Content you can add to your page

In short: Lnk.Bio gives more types of content blocks. This helps you showcase your business better and design a page for conversions.

The table below compares Lnk.Bio with Linktree in terms of content options.

Lnk.BioLinktree
Links
Text✅ Text, headlines✅ Text up to 1000 characters long, headlines
Videos
Music
Map
Forms✅ Contact and sign-up form✅ Any type of form
Booking calendar
Clickable Instagram and TikTok post grid
Countdown timer
Lists
Dividers✅ Lines, spaces
Individual images
Opening hours
Page search
FAQ

What still frustrates us in Linktree is that it doesn’t support adding individual images on a page. For some businesses, that’s not an issue. However, for those looking to display a portfolio or introduce their employees to customers, this is a significant drawback.

However, it’s good to know that they’ve expanded their block library, and now you can add much more than just links.

Four block categories and eight content blocks available in the Linktree link in bio tool

Lnk.Bio has a wider choice of content options. The key point is that you can add individual images.

One thing we didn’t like about Lnk.Bio — certain blocks have to be added in a place different from where most blocks are configured. It splits up the workflow a bit.

All content blocks available in Lnk.Bio

Lnk.Bio vs Linktree: Customization of the page look

In short: Linktree gives you more design flexibility. But only Lnk.Bio lets you use a custom domain and remove the platform logo completely.

Below, we’ve compared the design capabilities of these two tools in detail.

Lnk.BioLinktree
Pre-designed themes✅ 100+ themes✅ 26 themes
Page background color
Page background image
Page background video
Fonts
Text color✅ In a Text block only. In themes, it’s changed automatically.✅ For titles, text blocks, and button text. Applies to all identical elements on the page,
Text size
Button layout
Button background
Button rounding✅ 2 options✅ 4 options
Button style
Button shadow
Button animation
Logo removal❌ You can remove a footer, but not the logo at the top
Custom domain✅ 

Linktree lets you adjust buttons and a page style more accurately. If you want your page design to match your brand style, you can get close.

Page style settings window in LinktreeSix design theme options in Linktree

Lnk.Bio’s customization features seemed too limited to us. But it allowed us to completely remove the platform logo and use our domain.

Plus, Lnk.Bio has a large theme library. Themes are grouped by colors and topics, and you can search through them. You can even commission custom themes from designers right in Lnk.Bio.

Page style settings in Lnk.BioThe design themes page featuring color schemes and ready-made themes
Or combine Linktree’s flexibility with Lnk.Bio’s logo removal and custom domain, plus get:
— Page sectioning features.
— A graphic editor to create your own blocks.
— Precise control over each element’s parameters, such as transparency, rounding, spacing, etc.
This way, you can accurately design a page in your brand style. All of this is available in Taplink. Learn more.

Lnk.Bio vs Linktree: Digital product sales features

In short: Lnk.Bio is better for international sales as it supports more payment processors. Linktree makes sense if your sales can cover the cost of its most expensive plan with zero fees.

Let’s explore the sales features each tool offers.

Lnk.BioLinktree
Digital product sales
Built-in CRM
Payment processors✅ PayPal, Stripe✅ Stripe
Sales fee5%0–12%

What has always discouraged us about Linktree is its high fees: 12% on the free plan, 9% on the two paid plans, and no fees on the most expensive one.

Lnk.Bio feels more cost-effective. You can accept payments via Stripe and PayPal, which helps reach a wider audience. This matters a lot for global sales, since Stripe isn’t supported everywhere.

Linktree can make sense if you sell in Stripe-supported regions and your monthly sales revenue is more than the cost of its most expensive plan.

If you’d like to sell with 0% fee and connect up to 60 payment processors for global sales, consider Taplink.

Lnk.Bio vs Linktree: Depth of analytics

In short: Linktree provides more metrics in its built-in analytics features.

Now, we’ll compare the depth of analytics in Lnk.Bio and Linktree.

Lnk.BioLinktree
Views count
Clicks count
Location sources
QR code scans count
Conversion rate
Subscribers count
Traffic sources
Devices used
Stats export

Both Lnk.Bio and Linktree provide advanced analytics only on paid plans. In the free versions, the metrics you can track are the same, which are views and clicks.

This is what the analytics interfaces look like in Lnk.Bio and Linktree.

Lnk.Bio page analytics interfaceLinktree page analytics interface

Lnk.Bio vs Linktree: Pricing plans

In short: Linktree offers more features on its free plan. Lnk.Bio is stronger on paid plans and costs less.

You can pay for Linktree monthly or annually. Paying yearly is cheaper:

  • Free: $0.
  • Starter: $6 per month.
  • Pro: $12 per month.
  • Premium: $30 per month.
Linktree pricing plans, including Free, Starter, Pro, and Premium options

Lnk.Bio uses different pricing models for each plan, and they feel more appealing:

  • Free: $0.
  • Mini: $1 per month or $10 one-time payment.
  • Unique: $25 one-time payment.
  • Ultra: $90 per year.

Lnk.Bio’s free plan looks clearly poorer than that of Linktree, especially when it comes to content blocks. However, its paid plans give more options and are much cheaper.

Lnk.Bio pricing plans, including Mini, Unique, and Ultra options

An alternative that combines Lnk.Bio and Linktree advantages

The best alternative to Linktree and Lnk.Bio is Taplink. It’s a link in bio tool with AI features that create a page from scratch or based on a ready-made template.

Take a look at the page we’ve generated with AI for a lifestyle influencer using a template.

Top of the link in bio page created with Taplink as the best alternative to Lnk.Bio and LinktreeThe middle of the page built with Taplink as the Lnk.Bio and Linktree alternativeThe bottom of the link in bio page created with Taplink

Now let’s take a closer look at what Taplink will offer you.

  • Built-in AI: Generate a page in 10 seconds — from scratch or based on a ready-made template.
  • More diverse content blocks: Add everything available in Lnk.Bio and Linktree + images, image carousels, lists, price lists, and pricing plans.
  • 100+ templates: Choose a template with ready-made content and design. Generate fresh text with AI or swap the details of your business manually.
  • Advanced design customization: Adjust every element setting or choose one of 200 ready-made design themes. Fully remove the platform logo and create your own blocks with custom designs in the graphic editor.
  • Custom domain: Connect your own domain to your Taplink page.
  • Digital product sales with 0% fee: Sell digital products with no fees. Connect up to 60 payment processors and sell globally, not only in the Stripe- and PayPal-supported regions.
  • Built-in analytics: Track page views, clicks on individual links, and conversion rate.
  • Pricing: Use Taplink for free or unlock extra features with paid plans. Paid plans cost $4 and $8 per month.

If it feels interesting to you, sign up and create your own Taplink page.

A photographer’s link in bio page that was built with the Taplink toolA reseller’s link in bio page created with Taplink as an alternative to Linktree and Lnk.BioA gourmet restaurant’s bio link page created with Taplink
Discover the differences between Linktree and other bio link tools:

So, which tool to choose

The choice between Lnk.Bio and Linktree depends on your needs. Lnk.Bio is good if you’d like to pay less. Linktree is better if you need more in-depth built-in analytics features.

If you’d like to create a page with AI in 10 seconds, fully brand it, sell worldwide with no fees, and have many content block options, Taplink is the way to go.

Create a high-converting landing page with multiple links and features for your Instagram bio. Enhance your bio with Taplink and experience the next level of engagement.