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How do I process Pixel data on Facebook?

Taplink is set up to give Pixel data about all events. Each Taplink item has its own events.

Click the buttons on your Taplink from different devices. Go to Facebook and look at the stats. You should see events that you need to handle with Facebook. All Taplink events are prefixed with Taplink, followed by a block designation (e.g. "link" - link) and its part. The events also have custom_param, which allows you to further refine the object.

For example, you have a link that leads to http://udsgame.com/download. When setting up the conversion, select taplink:link, and in custom_param specify http://udsgame.com/download (or a unique fragment of that URL).