Milkshake vs Linktree: full review & key differences

- The key difference between Linktree and Milkshake
- Milkshake vs Linktree: best in content variety
- Milkshake vs Linktree: best for customization and branding
- Milkshake vs Linktree: best for monetization
- Milkshake vs Linktree: best for analytics tracking
- Milkshake vs Linktree: best for saving
- Milkshake pricing plans
- Linktree pricing plans
- So, which tool to choose: Linktree or Milkshake?
- An alternative to Milkshake and Linktree
- FAQ
- Which is better: Linktree or Milkshake?
- What are the main differences between Linktree and Milkshake?
- What is an alternative to Linktree and Milkshake?
Milkshake brands itself as a website builder. Yet, in terms of its functionality and the pages you can create, it’s closer to a link in bio tool.
Milkshake allows you to create multiple digital cards for various goals, rather than just a page with links. For example, you can choose a template for link listings, YouTube promotion, or introducing yourself.


Linktree is a link in bio tool. It lets you set up a single page with links leading to other platforms. Since all links are displayed as buttons, you need to tap the button to read a text or view a video.


If you want the content shown directly on the page without extra tapping, we would recommend you consider an alternative.
Now that you know the main difference between Milkshake and Linktree, decide what matters most to you:
We’ll examine how Linktree and Milkshake perform against these features.
Linktree offers far greater flexibility when it comes to content formats. You can introduce yourself or your business in text, tell about your products or services in video, add your music tracks, or sell digital products from the page.



Milkshake, by contrast, supports only links, text, images, and forms. What’s more, many templates limit the number of links and images. Say you start with a template that includes only one button. Thus, you can’t add extra buttons to your page afterward.
Compare the content features of Milkshake and Linktree.
Milkshake | Linktree | |
Links | ✅ | ✅ |
Text | ✅ | ✅ |
Images | ✅ | ❌ |
Videos | ❌ | ✅ |
Music | ❌ | ✅ |
Sign up form | ✅ | ✅ |
Contact form | ✅ | ✅ |
Digital products | ❌ | ✅ |
Map | ❌ | ✅ |
Even though Linktree offers more content options, it lacks the following important blocks:
- Image / image carousel: For your portfolio or top products.
- Price list: To list your services and their prices.
- Countdown timer: To urge visitors to buy your goods.
If you want to have all Linktree’s content options plus the ones listed above, read about an alternative tool.
Choosing Milkshake or Linktree depends on your specific purpose.
Linktree offers more design customization options. You can adjust:
- The background color or image.
- Button color, shape, animation, and shadow.
- The font and its color.
- The element layout.


A major drawback of Linktree, however, is that you can’t connect a custom domain. This is unavailable even on the most expensive plan.
If having a custom domain is essential for you, Milkshake is a better fit. However, this is available only on the highest-tier plan. We’ll talk about pricing plans further.
As for design customization in Milkshake, it’s minimal. You can only change the background, button, and text color, as well as the font.


Below is a detailed comparison of customization and branding features in Milkshake and Linktree.
Milkshake | Linktree | |
Templates | ✅ 96 | ❌ |
Themes | ❌ | ✅ 12 |
Background | ✅ Color, image | ✅ Color, image, video |
Buttons | ✅ Color | ✅ Color, shape, animation |
Font | ✅ Style, color | ✅ Style, color |
Element layout | ❌ | ✅ |
Branding removal | ✅ | ✅ |
Custom domain | ✅ | ❌ |
If you want to have everything in one tool, read about Taplink below. It offers:
- All customization options from Milkshake and Linktree.
- Page sectioning.
- Fine-tune element parameters if you need it.
- A custom domain.
This is where Linktree clearly excels. It lets you sell digital products directly from your page or embed your products from some e-commerce platforms into it.
Linktree allows you to add and sell the following digital products:
- Digital downloads.
- Templates.
- eBooks.
- Guides.
- Courses.

Keep in mind that digital product sales in Linktree are only supported in selected countries.
Linktree also charges a commission for every sale. On the cheapest plan, it reaches 12%.
Payments can be accepted through Stripe only. So, if you sell goods worldwide, this single provider might not be enough.
For international sales and commission-free transactions, there is Taplink. It supports 60+ payment providers, including Stripe, PayPal, and local ones. It also charges 0% sales commission.
As for Milkshake, it has no features for selling products at all.
In the table, you can review the monetization features of Milkshake and Linktree.
Milkshake | Linktree | |
Digital product sales | ❌ Through third-party platforms only | ✅ |
Tip and donation collection | ❌ | ❌ Through third-party platforms only |
Embedding products from e-commerce platforms | ❌ | ✅ |
Payment providers | ❌ | ✅ Stripe |
Commission-free | ❌ Not available | ❌ On the highest-tier plan only |
The choice depends on the pricing plan you would like to use. We’ll review Milkshake and Linktree plans in the next section.
Milkshake’s free plan shows the basic analytics metrics for tracking, though the number of metrics isn’t large. Paid plans unlock newsletter subscriber tracking, Facebook Pixel, and Google Analytics.
Milkshake delivers stats for the whole site and for each individual card.

Linktree, on the other hand, provides most of its analytics features only on paid plans. However, these features are much broader.

You can compare Milkshake with Linktree regarding the analytics details they let you track below.
Milkshake | Linktree | |
Page views count | ✅ | ✅ |
Individual link analytics | ✅ | ✅ |
Click rate | ❌ | ✅ |
Traffic source analytics | ✅ | ✅ On a paid plan |
Location analytics | ✅ | ✅ On a paid plan |
Device analytics | ❌ | ✅ On a paid plan |
New vs returning analytics | ✅ | ❌ |
Subscriber analytics | ✅ On a paid plan | ✅ On a paid plan |
Earnings count | ❌ | ✅ On a paid plan |
All-time analytics of the page | ❌ Up to 365 days | ✅ On a paid plan |
Analytical tool integration | ✅ On a paid plan (Facebook pixel, Google Analytics) | ✅ Facebook pixel, Google Analytics |
Both tools offer paid and free plans. If you’re looking for the bare minimum, the free plan of any tool will work.
When it comes to paid plans, Milkshake is cheaper. Yet it offers fewer capabilities than Linktree on both its free and paid tiers.
Let’s see how Milkshake and Linktree plans stack up.
In the table below, you can see the Milkshake plans and the key features they provide.
Plan | Price | Key features |
Free | $0 | Free templates, background, button, and text color customization, basic analytics |
Lite | $2.99 / month | Everything on Free + branding removal |
Pro | $6.99 / month | Everything on Lite + contact form, mailing list, temporary hiding of cards, Facebook pixel integration |
Pro+ | $29.99 / year | Everything on Pro + custom domain, Google Analytics integration |


And here, we’ve listed the Linktree plans and their main features.
Plan | Price | Key features |
Free | $0 / month | Free themes, background, button, and text color customization, button shape customization, 12% seller fees, basic analytics |
Starter | $10 / month | Everything on Free + button animation, branding removal, 9% seller fees |
Pro | $20 / month | Everything on Starter + paid themes, all customization options, forms, advanced analytics |
Premium | $50 / month | Everything on Pro + 0% seller fees, integration connection |

Let’s sum it up. When choosing between Linktree and Milkshake, consider your requirements for the tool.
Milkshake would work for you if you need:
- A very simple page set up.
- A custom domain.
- Free analytics metrics.
- Low cost.
Choose Linktree if you need:
- Greater variety of content options.
- Broader design customization options.
- To sell your digital products from your page.
- To use the tool from both desktop and mobile.
But you don’t have to choose anything — you can get all these features in one tool. We’re talking about Taplink, which is described in the next section.
Taplink is a mini website builder. Unlike Milkshake, it really lets you build mini-websites that look like the ones in the images below.



Let’s compare the features of Taplink with those of Milkshake and Linktree.
Milkshake | Linktree | Taplink | |
Page creation options | Templates | From scratch | AI builder, templates, from scratch |
Design | Digital cards | A link in bio page | A mini-website, a link in bio page |
Templates | 90+ | 0 | 60+ |
Customization options | Background, text, and button colors, fonts | Background, text, and button colors, fonts, button shape, animation, element layout | Everything from Milkshake and Linktree + page sections |
Types of content | Links, text, images, forms | Links, text, videos, music, forms, digital products, maps | Everything from Milkshake and Linktree + pricing plans, price lists, countdown timers, image carousels |
Branding removal | ✅ | ✅ | ✅ |
Custom domain | ✅ | ❌ | ✅ |
Digital product sales | ❌ | ✅ | ✅ |
Seller fees | ❌ Not available | 0–12% | 0% |
Payment processors | ❌ Not available | 1 (Stripe) | 60+ (Stripe, PayPal, and local processors) |
Analytics | Basic | Basic | Basic |
Analytical tool integration | Facebook pixel, Google Analytics | Facebook pixel, Google Analytics | Everything from Milkshake and Linktree + Hotjar, TikTok pixel, Snapchat pixel, LinkedIn Insight Tap |
Pricing | $0–10 / month | $0–50 / month | $0–8 / month |
Learn more about Taplink’s pricing plans.
You can compare Taplink with Linktree and Milkshake yourself.
Taplink was developed to suit any niche. It allows you to build a website for musicians, designers, artists, digital product sellers, food businesses, etc.
Sign up on Taplink and make your own website. You can do this using:
And here you can find guidance for creating your website if you need it.
Milkshake would be better for you if you’re okay with minimal features, the fastest and easiest setup, and a low cost.
Linktree would be good if you need more customization and content options. It can also be helpful for digital product sellers. But keep in mind that Linktree charges a 9–12% commission unless you’re on the highest plan.
More details on the differences between Milkshake and Linktree.
The main difference between Linktree and Milkshake lies in the features they offer.
Linktree provides more options for page design, content types, and allows selling digital products.
Milkshake provides the least of features but at a lower price. Unlike many link-in-bio tools, Milkshake creates multiple card-style pages instead of a single page.
The best alternative to both Linktree and Milkshake is Taplink. Taplink offers:
- AI builder.
- Advanced customization options.
- 20+ types of content.
- Tools for digital product selling.
- 0% seller fees.
It includes all the best features of Linktree and Milkshake, but costs less.